This post is from STARZ. One of the articles on January 28 was based on a study on hideous fonts boosting reading comprehension. I thought you would enjoy reading this. Click here for the article.
We are also providing a link to the research that this was based on: http://web.princeton.edu/sites/opplab/papers/Diemand-Yauman_Oppenheimer_2010.pdf
When Brenda and I wrote Our Love Affairs with Food & Travel, we picked a lovely script for the title and headers. The bad thing was it made it difficult to read the title from a distance. The good thing was we good feedback. Many readers told us they loved it, they just had to work harder to read the titles.
Our font was not hideous, but lovely. However, I think it falls in the same category.
It will be interesting to see if any publishers buy into this study.
International Food Wine & Travel Writers Association
Books By Hills Success With Writing Where & What in the World
Member: Society of Professional Journalists
Finalist in the Writing and Publishing category of the 2009 Next Generation Indie Book Awards, “$uccess, Your Path to a Successful Book,”
You are right. The writers at a recent roundtable
loved the cover of Love Affairs. However, the publisher
and a book store owner preferred our latest book cover on Success.They liked big and bold! The publisher said that
a one word title has more impact. Good to learn from our
own mistakes.
It was a hard lesson, but we learned quickly.