The following excerpt is from Success, Your Path to a Successful Book by Maralyn D. Hill and Brenda C. Hill.
Understanding Your Target Market & Sale of Books
Determine what you can do online to market your book (more on this in online promotions):
Search engine optimization allows you to be in the top page of a search.
Search Engine Optimization: An Hour a Day, by Jennifer Grappone, is excellent and helps ease the overwhelming complexity of this project.
Search Engine Optimization for Dummies, by Peter Kent, 2nd edition.
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Maralyn D. Hill and Brenda C. Hill
