Pros of POD |
Cons of POD |
Quick publishing–usually 60-120 days. |
Minimal marketing & distribution. |
POD publishers generally let you have more control over your manuscript–title, layout, formatting, etc. |
Discounts are usually 30 to 40% and bookstores expect at least 40%. |
No query letters. |
Most do not accept returns (but some do). |
No search for agent. |
Higher retail prices. |
Low start up costs from $300 to $1,000 (We budget $1,500 to allow for extras). |
In general, book stores do not like dealing with POD’s. It is difficult to get shelf placement. |
No rejection letters, and both agents and traditional publishers may pick up successful POD books. |
Must work hard to find someone reputable to review your book. |
Ideal if you are giving seminars as you make the 40% plus royalty. |
You need to be a great editor or hire one. |
Allows you to publish reasonably even if for a limited audience. |
You need to take care in formatting–you get what you submit. |
Many POD publishers have marketing packages for purchase. |
You need to proofread the proof copy–switching from your program to a digital program can cause changes. |
You book will not go out of print. |
Be willing to market your book and make a plan. You book will not sell without marketing. |
Good for specialized markets. |
POD Stigma (slowly diminishing). |
You can be published. You can be an author. |
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Maralyn D. Hill & Brenda C. Hill
International Food Wine & Travel Writers Association
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